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Carolyn Horne

April 3, 2022

When, Where and How to Use Hashtags on Social Media in 2022

Hashtags are so ubiquitous these days that some of them — think  #blessed or #MondayMotivation — have become memes in their own right. You probably see hundreds or even thousands of hashtags on social media during your daily scrolling, but that very ubiquity can cause hashtags to fade into the … Read more about When, Where and How to Use Hashtags on Social Media in 2022

Filed Under: Blog, How To, Instagram, Marketing, Search Engine Optimization (SEO), Social Media

November 30, 2021

Now & Then: Looking Back at 10 Years of Internet Evolution

Have you heard the news? TrustWorkz is celebrating our first double digit birthday! We’ve come a long way over the last ten years, and so has the internet. There have been highs (Remember when the Ice Bucket Challenge raised $115 million for ALS research?), lows (RIP Grumpy Cat), and plenty of that … Read more about Now & Then: Looking Back at 10 Years of Internet Evolution

Filed Under: Blog, Content Marketing, Email Marketing, Facebook, Infographic, Social Media

Close up photo of thumb on Instagram icon on smartphone

May 31, 2021

How to Grow Your Instagram Following (The Right Way)

With over 1 billion global users and a strong grasp on the valuable 18-34 age demographic, Instagram is an essential component of digital marketing and e-commerce strategies for businesses. Expanding your audience and gaining followers is important, but some brands make the mistake of trying to buy … Read more about How to Grow Your Instagram Following (The Right Way)

Filed Under: Blog, Instagram, Social Media

Woman shopping on laptop in contemporary kitchen

May 3, 2021

How to Ensure Positive User Experiences on Your E-Commerce Site

User experience (UX) is one of those things that is rarely noticed unless it’s bad. Like all good designs, from the chair you’re sitting in to the mug you’re sipping from, a good e-commerce site provides a smooth, seamless experience. Your site should make the process of purchasing something as … Read more about How to Ensure Positive User Experiences on Your E-Commerce Site

Filed Under: Blog, E-Commerce, Marketing, Search Engine Optimization (SEO), Wordpress

March 31, 2021

A Year and Counting: Marketing Lessons from the COVID Pandemic

It has now been more than a year since the initial COVID-19 shutdowns across the US, and we’re finally starting to see a light at the end of the tunnel. The pandemic is not over by any means, but according to the CDC, over 51 million people (15% of the U.S. population) are now fully vaccinated … Read more about A Year and Counting: Marketing Lessons from the COVID Pandemic

Filed Under: About TrustWorkz, Blog, Blogging, Content Marketing, COVID19, Facebook, Google, Marketing, News, Reputation Management, Search Engine Optimization (SEO), Social Media, Strategy

February 2, 2021

Testify! 3 Reasons to Share Customer Testimonials on Your Website

The Value of Sharing Testimonials on Your Website Customer testimonials aren’t just nice to hear; they can have a huge impact on your business! Learn why you should share customer testimonials on your website. You’re probably familiar with the phrase “straight from the horse’s mouth,” indicating … Read more about Testify! 3 Reasons to Share Customer Testimonials on Your Website

Filed Under: Blog, Google, Hyper-Local, Marketing, Reputation Management

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