Unlike small businesses with one to three locations, franchises often face difficulty when it comes to producing effective Internet marketing. Typically, the franchisor spends money marketing the corporate presence instead of providing the necessary support for each franchisee's hyper local market. … Read more about 5 Internet Marketing Strategies for Family Entertainment Franchises
Why Local Citations Matter for Your Business
There are many different pieces of the local internet optimization puzzle that help small businesses be found online. It begins with a strong website, content creation, and social media presence. As your web presence grows and your own website begins to rank well in search engine rankings, it's … Read more about Why Local Citations Matter for Your Business
Pinterest for Business: Darling of the Internet or Huge Time-Suck?
I wanted to share a few thoughts today about Pinterest. In the unlikely event that you don’t already know about the service; Pinterest is a content sharing service that allows members to "pin" images, videos and other objects to their pinboard…and it really is all the rage. If for some reason you … Read more about Pinterest for Business: Darling of the Internet or Huge Time-Suck?
Building A Small Business Website Into Web Presence Dominance
The first quarter is about to end, and I'm sure that we will be seeing interesting numbers about technology, smartphones, and internet use since the beginning of 2013. I guarantee that you will not hear about mobile or internet consumption dropping over the past three months. Yesterday, comparisons … Read more about Building A Small Business Website Into Web Presence Dominance
Optimizing Your Google Local Listing
Small businesses have been fighting an uphill battle for years when it comes to internet marketing. As search engines continue to fine tune their algorithms to prevent poor quality search results, it has become harder for everyone who is not an internet marketer (who are constantly trying to adjust) … Read more about Optimizing Your Google Local Listing
Why Local Internet Marketing Matters Most
When you partner with TrustWorkz for your small business web presence management, your company receives a thoughtfully selected internet marketing plan. The plan is tailored to help your business grow online, and most importantly, be found in your local market. We understand that small businesses … Read more about Why Local Internet Marketing Matters Most
What You Have Is A WEBSITE…What You Need Is A WEB PRESENCE
You may be asking yourself, “What’s the difference?” Please know that this is a totally common and honest response to the title statement today. As with most things, the more you understand about a topic the more able you are to decide if it applies to you at all…and how. My aim is to give you a … Read more about What You Have Is A WEBSITE…What You Need Is A WEB PRESENCE
The Rising Water That Floats Your Little Boat: Google+
Thank goodness we are not forced to paddle upstream against the current. As a small business (any size business actually) we are being swept along with the ebb and flow as technology advances and best practices dictate. Friends, we are all subject to greater forces than ourselves. No matter your … Read more about The Rising Water That Floats Your Little Boat: Google+