As every businessperson knows, establishing a positive brand reputation is not something that comes easily. It takes time and effort to nurture loyalty among customers who prefer your brand over the competition. While promoting your products or services may come more naturally, your customers are … Read more about Are You Leveraging Your Digital Channels to Gain Customer Reviews?
If there’s one constant in digital marketing, it’s forward-thinking strategies. Since digital trends are always changing, marketers and business owners must constantly prepare for what’s to come by keeping tabs on big brands and key players in the digital sphere. If you don’t keep up, you’ll miss … Read more about We’re Watching You: Digital marketing strategies to keep an eye on in 2020
Okay, first thing's first. What is a social media troll? I'm glad you asked. Social Media Examiner explains that "trolls are the people online who purposefully stir up trouble in social media communities." via GIPHYWhere do they hang out?On social media, usually in the comments, and … Read more about Social Media Trolls: Whatcha Gonna Do When They Come For You
Why are reviews important for your business and your customers? In this day and age, everyone and everything is online. If you’re looking for a fun new spot to host a girls’ night or take the family bowling, what's your first move? Most likely you’re going to search Google for what you’re looking … Read more about Google Reviews: Why Customer Chatter Matters
When you have a limited marketing budget, it’s tempting to dump 100% of it into strategies that put instant green in your bank account. And trust me, I’m all about that “notification high” of seeing real-time purchases filling up your inbox. That’s why TrustWorkz utilizes tools like FetchRev to … Read more about What Is Social Proof (and Why Should You Care)?
“What’s your family’s favorite thing to do in town?” How many times have you asked a friend that question? If you’re anything like us, you Googled their answer as soon as they finished talking. Flashy graphics and catchy copy can dazzle potential customers, but nothing beats good, old fashioned … Read more about Everyday Influencers – The Power of Your Online Reputation
Local businesses can take advantage of the recent economic optimism by updating their web presence. There are a significant amount of opportunities for local businesses to stand out stand out by executing on the things that most ignore. Try these marketing tips to help boost your local business. … Read more about Ways to Make Your Local Business Stand Out Above the Competition!
Does your small business have regulars? You know, those same customers who come in each week to shop, eat, or play. By now you probably know them by name. You may even know their kids’ names. Over time, you will learn more about your customers, and they will learn more about you. You value their … Read more about Building Online Relationships in 3 Easy Steps!