Social media marketing is an important tool for businesses of all sizes in the 21st century. Whether you are a small business or a large corporation, it is essential to have an active online presence and use social media to your advantage. Social media marketing allows you to reach potential … Read more about Is Social Media A Good Fit For Your Business?
One of Instagram’s newest and most popular features, Reels are a great way to increase your business’s social presence and interact with your followers in a unique way. What are Instagram reels? Often compared to the incredibly similar TikTok platform, Reels exist as a feature … Read more about A Quick Guide to Instagram Reels
Try as we might, there are some things that a business owner just can't control. The weather, road construction, global pandemics....all of these are out of your hands. But nothing strikes fear into the heart of a small business owner like the threat of a recession. While the state of the economy … Read more about Recession-Proof Your FECs Digital Marketing
Hashtags are so ubiquitous these days that some of them — think #blessed or #MondayMotivation — have become memes in their own right. You probably see hundreds or even thousands of hashtags on social media during your daily scrolling, but that very ubiquity can cause hashtags to fade into the … Read more about When, Where and How to Use Hashtags on Social Media in 2022
When it comes to outsourcing content creation, many of the reports, statistics, and the resulting data that we hear about come from much larger companies. I want to point out some data today that pertains to smaller companies as well. As a bonus, much of the really interesting data has been … Read more about Outsourcing Your Content Creation, Who Does That?
Some consider it bold and presumptuous that we insist on websites built exclusively on the Wordpress platform for all of our clients. We take this authoritative stance on Wordpress for our clients because it is absolutely appropriate, and therefore not as presumptuous as the word “insist” might … Read more about You Heard It Right: We INSIST on WordPress
Thank goodness we are not forced to paddle upstream against the current. As a small business (any size business actually) we are being swept along with the ebb and flow as technology advances and best practices dictate. Friends, we are all subject to greater forces than ourselves. No matter your … Read more about The Rising Water That Floats Your Little Boat: Google+
I saw a tweet a few days ago from our very own Kevin Ekmark that bowled me over with its boldness and simplicity. I should leave it be, just let it lay there in all of its succinct beauty…but I really do feel like a deeper look could be useful. See what I mean? Bold, a tad presumptuous, and … Read more about Let’s Just Drop “Social Media”