Social media networks continue to roll out new updates this spring. Kelsey and Taylor cover a few of the most important updates that have rolled out from Google, Facebook, and Instagram within the past few days. These updates are all important to your small business Internet marketing, so get ready to take notes!
If you have questions that you would like for us to answer in our next episode, ask on Twitter, Instagram, or Facebook. Be sure to use #AskAWebOp and tag us in your post.
The Secret to Local SEO Success in 2025? Don’t Stop Asking for Reviews When it comes to local SEO, most business owners know that reviews matter. But here’s the kicker: it’s not just about how many reviews you’ve collected over the years. It’s about how often you’re getting them. Google
First impressions online happen fast. Here’s how to make yours count. When someone lands on your website, you don’t have minutes to impress them — you have seconds. Many visitors form an opinion in as little as five seconds. If your message isn’t crystal clear, they’ll click away—often to a
Before trying a new restaurant, booking a service, or buying something online, what’s the first thing you do? Check the reviews, right? Your customers do the same. Online reviews shape your business’s reputation, and whether it’s a glowing 5-star review or a not-so-great one, how you handle them can make
Ever wonder why some social media posts explode with likes and shares while others barely get noticed? It’s not just luck, it’s science. Social media engagement is driven by psychology, and when you understand what makes people want to interact, you can create content that truly connects. Here’s how to
People don’t just buy products or services, they buy into stories. They want to feel something, connect with a brand, and see themselves in what you offer. That’s why storytelling is one of the most powerful tools a small business can use. It takes your marketing from “just another ad”