Great Social Media Advertising Tools to Jump On Now! – Episode 8 #AskAWebOp

Episode 8 - Ask A WebOp

Remember when email was all the rage and you couldn’t wait to sign into AOL to hear, “You’ve got mail”? It was only a few years ago that email open rates for businesses were above 80%, but then we grew weary of Groupon, chain emails forwarded from your parents, and that royal family from a far away land that left you millions of dollars (hopefully you never gave up you banking information to them). While email can still be a strong play for your Internet marketing strategy, it just doesn’t have the reach that it once did a few years ago. If you were one of the lucky ones to jump into email marketing when open rates were through the roof, you know how powerful being first to a new strategy can be for your business. In episode 8 of #AskAWebOp, Kevin covers a few of the social media advertising platforms that you should investigate for your business. If you’re looking for a leg up on your local competition, watch (or listen in the background) as Kevin points out a few advantages to each platform. Did you find this video valuable? We would love for you to help spread the word by sharing with your network!

KEEP READING

Blog
Kat Holt

The Dangers and Saviors of Build Your Own and Quick Launch Website Builders

Having a website is essential for businesses and individuals alike. For those seeking a quick, cost-effective solution, build your own and quick launch website builders, like Wix, Squarespace, and Shopify, have become popular choices. While these platforms offer convenience and ease of use, they come with both benefits and potential

Read More »

How To Integrate Ads Into Your Content Smoothly

Advertising is essential for reaching new audiences and driving revenue. However, the key to successful advertising lies in the seamless integration of ads into your content. Whether on your website, social media platforms, or other digital channels, smoothly incorporating ads can enhance user experience rather than disrupt it.  Here’s how

Read More »
Blog
Kat Holt

What Is Omnichannel Marketing?

Consumers interact with brands across multiple platforms and devices, from social media and email to in-store visits and mobile apps. To effectively reach and engage these consumers, businesses need a cohesive strategy that unifies these touchpoints. This is where omnichannel marketing comes in. Understanding Omnichannel Marketing Omnichannel marketing is a

Read More »
Blog
Kat Holt

The Evolution Of Web Advertising

Web advertising has changed so much since it’s start! It has evolved in response to technological advancements which has shifted user behaviors and emerging trends. From the early days of banner ads to today’s sophisticated digital marketing strategies, the evolution of web advertising reflects broader changes in the digital landscape.

Read More »
Blog
Kat Holt

Tailoring Your Content For Voice Search

With the growing popularity of digital assistants like Amazon’s Alexa, Google Assistant, and Apple’s Siri, voice search is rapidly becoming a key player in the way users interact with search engines. As voice search technology evolves, businesses have to adapt their digital content strategies to ensure they appear prominently in

Read More »