Remember when email was all the rage and you couldn’t wait to sign into AOL to hear, “You’ve got mail”? It was only a few years ago that email open rates for businesses were above 80%, but then we grew weary of Groupon, chain emails forwarded from your parents, and that royal family from a far away land that left you millions of dollars (hopefully you never gave up you banking information to them). While email can still be a strong play for your Internet marketing strategy, it just doesn’t have the reach that it once did a few years ago. If you were one of the lucky ones to jump into email marketing when open rates were through the roof, you know how powerful being first to a new strategy can be for your business. In episode 8 of #AskAWebOp, Kevin covers a few of the social media advertising platforms that you should investigate for your business. If you’re looking for a leg up on your local competition, watch (or listen in the background) as Kevin points out a few advantages to each platform. Did you find this video valuable? We would love for you to help spread the word by sharing with your network!
Seasonal Marketing Ideas To Boost Sales Throughout The Year
Seasonal marketing is a powerful way to keep your business relevant and engaging year-round. By tailoring campaigns to align with different seasons, holidays, and cultural events, you can connect with your audience in timely, meaningful ways while boosting sales. Here’s how to craft seasonal marketing campaigns that drive results: 1.