Did you notice the prominent placement of the LIVE button on your Facebook app? Live streaming is going mainstream and if your small business wants to make it a success, there are some steps you will want to take in order to attract the right kind of attention (and keep it)!
Episode 51 of #AskAWebOp focusses on the preparation, promotion, and content of your live stream to help you build engagement and attract attention with your brand.
The Secret to Local SEO Success in 2025? Don’t Stop Asking for Reviews When it comes to local SEO, most business owners know that reviews matter. But here’s the kicker: it’s not just about how many reviews you’ve collected over the years. It’s about how often you’re getting them. Google
First impressions online happen fast. Here’s how to make yours count. When someone lands on your website, you don’t have minutes to impress them — you have seconds. Many visitors form an opinion in as little as five seconds. If your message isn’t crystal clear, they’ll click away—often to a
Before trying a new restaurant, booking a service, or buying something online, what’s the first thing you do? Check the reviews, right? Your customers do the same. Online reviews shape your business’s reputation, and whether it’s a glowing 5-star review or a not-so-great one, how you handle them can make
Ever wonder why some social media posts explode with likes and shares while others barely get noticed? It’s not just luck, it’s science. Social media engagement is driven by psychology, and when you understand what makes people want to interact, you can create content that truly connects. Here’s how to
People don’t just buy products or services, they buy into stories. They want to feel something, connect with a brand, and see themselves in what you offer. That’s why storytelling is one of the most powerful tools a small business can use. It takes your marketing from “just another ad”