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Employee advocacy isn’t a new concept. Your employees are often the public face of your business, interacting with customers on a daily basis. More often than not, they’re the first association that customers have with your brand. But in the age of social media and with the growing popularity of … Read more about How To Empower Your Employees To Be Advocates For Your Business
Baking has always been a hobby of mine, but in the wake of COVID-19, I joined the hordes of other wannabe pastry chefs in pursuit of the perfect chocolate chip cookie recipe and a successful sourdough starter. Baking is a great escape—it requires concentration, consistency, and creativity, all of … Read more about 4 Social Media Lessons I Learned from Baking
If there’s one constant in digital marketing, it’s forward-thinking strategies. Since digital trends are always changing, marketers and business owners must constantly prepare for what’s to come by keeping tabs on big brands and key players in the digital sphere. If you don’t keep up, you’ll miss … Read more about We’re Watching You: Digital marketing strategies to keep an eye on in 2020
Okay, first thing's first. What is a social media troll? I'm glad you asked. Social Media Examiner explains that "trolls are the people online who purposefully stir up trouble in social media communities." via GIPHYWhere do they hang out?On social media, usually in the comments, and … Read more about Social Media Trolls: Whatcha Gonna Do When They Come For You
Is your family entertainment center ready for the rush of holiday party-goers headed your way? Businesses that plan ahead, strategize a plan of action, and invest in tools to help market events are the ones most likely to see a successful return this holiday season. Whether your seasonal FEC … Read more about The Insider’s Guide to Promoting Your FEC’s Holiday Event
When I ask business owners about their social media presence, I often see a look of panic in their eyes. They know they should be on Facebook and Instagram . . . but what about SnapChat? Or Twitter? And what even is Tik Tok? As someone whose job it is to keep up with the ever-changing landscape of … Read more about Social Media Bootcamp for Your Small Business
To hear Mark Zuckerberg tell it, the Facebook News Feed is dead.In a rare blog post in early March, the CEO and founder of Facebook laid the groundwork for a flurry of changes set to take place across the platform in the coming months. “I think there needs to be the digital equivalent of … Read more about Join the Club: Making Facebook Groups Work for Your Business
Atlas Roofing Corporation's HP42 Product Launch The Challenge When Atlas Roofing Corporation launched a revolutionary new shingle, they were prepared to elevate the roofing experience for contractors and homeowners everywhere. HP42 is a BFD (Bigger Faster Design). The biggest shingle in America, … Read more about TrustWorkz and Atlas Roofing Win Gold for HP42 Product Launch
