We all know the old cliche: a picture is worth a thousand words. But a picture doesn’t just communicate through its subject matter. The lighting, focus, and composition of an image can say just as much about a business as its subject. And for a lot of FECs, the pics posted on Facebook and Instagram … Read more about How to Make the Most of the Production Studio in Your Pocket
Jam packed school schedules, the search for healthy school lunches (that take less than 5 minutes to make), after-school activities and mountains of homework — this is one of the busiest times of the year. Yes! School is in full swing. Cut through the noise with a back-to-school contest your … Read more about Back-to-School Social Media Ideas You Can Steal
9 Tips on How to Leverage Live Video for your Business Since it first took over our newsfeeds in 2015, live streaming has become an integral part of digital marketing strategies. What was once a shiny new trend is now a cornerstone of family entertainment centers’ social media presences. And let's … Read more about Ready, Set, Go Facebook Live!
The TrustWorkz team had an adventure-filled summer, and our very own Social Simon was along for the ride. Check out his Trusty Tips for upping your engagement on social media. Go Native Hyper-local marketing is the best way to build relationships within your online community. Simon learned a few … Read more about Summers with Social Simon: 2018 Trips with Team TrustWorkz
At TrustWorkz, we LOVE good graphic design, and our graphics team is top notch. But sometimes your business needs a social media image ASAP. If you’re ready to tackle simple graphics on your own, we recommend Canva as a great user-friendly tool. Check out our top 5 tips for creating eye-catching … Read more about A Picture is Worth a Thousand Characters: 5 Tips for Eye-Catching Social Media Graphics
With over 1 billion active daily users, it’s no surprise that many local businesses turn to Facebook to reach and build personal relationships with customers. If you are looking to take advantage of Facebook’s wide user-base, the first step is to set up a Facebook page – different from a personal … Read more about Getting Down to Business: How to Manage Your Facebook Business Page
Successful social media strategy is all about connecting with a community, and Instagram’s latest update makes it easier than ever to reach new audiences and deliver information that turns followers into customers. The ability to search for hashtags on Instagram isn’t new, but this update allows … Read more about Four Little Lines, One Big Opportunity
If you're a business owner, let's be real. We've all admittedly experienced a sense of anxiousness when it comes to social media. Why? Because it's constantly changing, and it's up to us to stay on top of it. With numerous different platforms with similar features, how do you pick and choose what … Read more about Why Your Small Business Should Be Using Instagram Stories