Now that the Instagram algorithm update has rolled out across the network, posting with strategy is even more important for businesses today. Similar to when Facebook created an algorithm to help the best and most relevant content rise to the top of your feed, Instagram posts will require an updated … Read more about When to Post on Instagram for More Likes
One of the most essential parts of creating a social media strategy is to have some parameters for yourself and your team. A social media mission can help your strategy stay in the right direction, even if you have multiple voices (people) contributing. Kelsey and Taylor discuss their social media … Read more about Our Social Media Mantras – #AskAWebOp Ep 49
Many small businesses are turned off from using Snapchat or Instagram Stories because they only last 24 hours. Before we dive into Geofilters, it's important to clear this hurdle or it's not worth your time to move forward (just being honest).The power of Snapchat is that:With only 24 … Read more about What’s the ROI of a Snapchat On Demand Geofilter?
Have you noticed how comfortable people are now with taking selfies in public? While most of us are guilty of taking selfies, it always seemed like something to be ashamed of just a few years ago. An so we tried to sneak them here and there, hoping that no one caught us taking pictures of ourselves … Read more about Go LIVE with Confidence! 7 Tips for Successful Live Streaming
Thanks to technology, there are thousands of ways to automate our lives to become more productive and experience less stress. There are also plenty of ways to over automate our lives and strip out important factors like human guidance or interaction. This is especially true with social media … Read more about Don’t Let Automation Replace Your Actual Web Presence
Does your small business have regulars? You know, those same customers who come in each week to shop, eat, or play. By now you probably know them by name. You may even know their kids’ names. Over time, you will learn more about your customers, and they will learn more about you. You value their … Read more about Building Online Relationships in 3 Easy Steps!
If live streaming is not part of your current marketing strategy, then it might be time to reevaluate. With apps like Periscope, Meerkat, and Facebook Live, the ability to live stream has become easier than ever. Now, anyone can be a show host, reporter or broadcaster with their smartphone.Not … Read more about Getting the Most Out of Periscope Live Streaming
Even though brands are the +1 at the social media cocktail party, it still makes people feel great to be acknowledged by a business. A few years ago, it made people feel great because it was like being mentioned by a superstar. Who wouldn't want Nike to reply to them publicly!? Today, customers … Read more about Revive Your Twitter with Video Responses