21 Award Winning Ideas for Family Entertainment Video Content

Family Entertainment Center Digital Marketing Agency

And the Oscar goes to  . . .

via GIPHY

When it comes to social engagement, video is the ultimate thumb-stopper. Video content gets more views, more shares, and more conversions than any other type of content. Experts predict that by 2020, video will account for 80% of consumer traffic on Facebook. But you don’t have to post Oscar-worthy content to make a splash on somebody’s news feed.

If your business isn’t posting video content on social media, I have one question for you:

Why not?

If your answer is, “I don’t have time,” “nobody will watch,” or “I have no idea what to post,” then it’s time to prep your acceptance speech. These social media video ideas for FECs are just what your audience is waiting for.

21 Oscar Worthy Video Content Ideas for Family Entertainment Centers

social video infographicPay Attention to the Manpower Behind the Curtain

  • Introduce your employees.
  • Make a “day in the life” video to show how your team preps for business.
  • Get creative with employee spotlights and “stalk” the DJ, “close the door” on the manager’s office, or make a “who has it better?” video comparing a party host’s working hours with the person manning your rentals.
  • Don’t be afraid to get goofy! If you’re camera shy, ask your staff to let their wonderful, wacky selves shine during a lighthearted “get to know us” video.
  • Pump up excitement by doing a time-lapse video of birthday party prep.
  • Unboxing videos are a big hit. Tap into that energy by posting unboxing videos when you get new rental skates, novelties, or other fun merch.
  • Show off your staff’s personalities during a slow shift with an impromptu laser tag battle or trick skating sesh.

Pull an Einstein

  • Share a brief history of your business.
  • Post a video review of the gear in your pro shop. 
  • Answer FAQs about your facility. Pro-tip: address one topic per video and turn it into a series!

Capture a Few Of Your Favorite Things

  • Post a video demo of a new product or attraction.
  • Capture better action shots by zooming in on roller-skates in motion, the bowling alley ball return, or other facility staples.
  • Do a super zoomed out video to show off all the fun happening inside your facility.
  • Show off your favorite novelty items.
  • Dial up the fun with a video of the DJ booth, art murals, and lights show.
  • Capture a close up of food prep or a favorite menu item fresh from the kitchen.
  • Want to make people feel like they’re there? Create a time-lapse video that shows off your whole facility, start to finish.

Turn the Spotlight Around

  • Interview customers, asking them to share their favorite skating songs, bowling moves, or laser tag tactics.
  • Show off your favorite new products when you visit a trade show.
  • Do you have regulars? Ask them to do a mini interview!
  • Put the spotlight on a local charity, school program, or community service project your business supports. Don’t forget to tag them when you post the video!

Make Use of the New B-Roll

Is your business ready for its closeup? You don’t have to wait until you’ve captured movie magic. Facebook lets you create video slideshows using still images. Just remember to stick to a theme, use high quality images, and keep any text to a minimum.

Want to take your family entertainment center’s social strategy to the next level? Sign up for the TrustWorkz newsletter to get the latest tips, tricks, and Facebook algorithm updates.

KEEP READING

Blog
Kat Holt

Seasonal Marketing Ideas To Boost Sales Throughout The Year

Seasonal marketing is a powerful way to keep your business relevant and engaging year-round. By tailoring campaigns to align with different seasons, holidays, and cultural events, you can connect with your audience in timely, meaningful ways while boosting sales.  Here’s how to craft seasonal marketing campaigns that drive results: 1.

Read More »
Blog
Kat Holt

Just Posting to Your Social Media Page Isn’t Enough

Social media is a powerful tool for businesses to connect with their audience, build brand awareness, and drive sales. However, simply posting content on your business’s social media page isn’t enough to ensure success. In fact, relying solely on occasional posts may lead to missed opportunities and stagnant growth. To

Read More »
Blog
Kat Holt

The Dangers and Saviors of Build Your Own and Quick Launch Website Builders

Having a website is essential for businesses and individuals alike. For those seeking a quick, cost-effective solution, build your own and quick launch website builders, like Wix, Squarespace, and Shopify, have become popular choices. While these platforms offer convenience and ease of use, they come with both benefits and potential

Read More »

How To Integrate Ads Into Your Content Smoothly

Advertising is essential for reaching new audiences and driving revenue. However, the key to successful advertising lies in the seamless integration of ads into your content. Whether on your website, social media platforms, or other digital channels, smoothly incorporating ads can enhance user experience rather than disrupt it.  Here’s how

Read More »
Blog
Kat Holt

What Is Omnichannel Marketing?

Consumers interact with brands across multiple platforms and devices, from social media and email to in-store visits and mobile apps. To effectively reach and engage these consumers, businesses need a cohesive strategy that unifies these touchpoints. This is where omnichannel marketing comes in. Understanding Omnichannel Marketing Omnichannel marketing is a

Read More »