There has been much discussion lately among my peers about outdated search engine optimization (SEO) tactics. Also a hot topic among my peers is the subsequent push by search engines to require stronger content marketing strategies from web presences in order to succeed. Many agree that up until a … Read more about How SEO, Social Media, and Content Marketing Complete the Loop
Outsourcing Your Content Creation, Who Does That?
When it comes to outsourcing content creation, many of the reports, statistics, and the resulting data that we hear about come from much larger companies. I want to point out some data today that pertains to smaller companies as well. As a bonus, much of the really interesting data has been … Read more about Outsourcing Your Content Creation, Who Does That?
Small Business Must Blog to Compete
Many of our clients will likely tell you that at some point they wondered why we were so insistent that their small business must blog to stay current and competitive. The majority of small business owners probably wonder the exact same thing. They (business owners) feel like they have nothing to … Read more about Small Business Must Blog to Compete
You Heard It Right: We INSIST on WordPress
Some consider it bold and presumptuous that we insist on websites built exclusively on the Wordpress platform for all of our clients. We take this authoritative stance on Wordpress for our clients because it is absolutely appropriate, and therefore not as presumptuous as the word “insist” might … Read more about You Heard It Right: We INSIST on WordPress