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Content Marketing Buzz

April 25, 2014 by Taylor McGlamery

Did you know? In today’s market, companies of all sizes, CMOs, marketing firms and industry professionals are buzzing about the importance of content marketing. As Google changes, so must marketing efforts for businesses online. In today’s blog post, we have put together a few stats that show the power of content marketing in the form of blogs, SEO and social media. 

TrustWorkz Tips

  • Companies with active blogs receive 97% more leads (Content+ 2013)
  • 79% of marketers report their organizations are shifting to branded content. (Forrester 2013)
  • Content creation is ranked as the single most effective SEO technique (Marketing Sherpa 2013)
  • Each month, 329 million people read blogs. (Blogging.org 2012)
  • 61% of consumers say they feel better about, and are more likely to buy from, a company that delivers custom content. (Custom Content Council)
  • 9 in 10 organizations market with content. (Content Marketing Institute)
  • 78% of CMOs think custom content is the future of marketing. (Hanley Wood (2013))
  • Marketers spend more than 25% of their marketing budget on content marketing. (Content Marketing Institute)

Content marketing is a powerful tool for businesses of all sizes. A strong content marketing strategy produces results that have long term implications for businesses that take advantage of it.

79% of marketers report their organizations are shifting to branded content.

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If you are too busy to revamp your content marketing strategy – contact TrustWorkz today! We do the blogging, social media and SEO for you. We create fresh, original, optimized content for your business and your industry!

 

Filed Under: Blog

About Taylor McGlamery

Hi, I'm Taylor! I am the Director of Marketing at TrustWorkz. I have over 10 years of experience in marketing with 7 years specializing in digital marketing for family entertainment centers. I've spent the last 5 years spearheading strategy development for a major B2B client.

I am enthusiastic about internet marketing and thrive on using digital media to tell clients' stories in a fun and unique way. I see tremendous opportunities for businesses that focus on using digital trends and proven strategies to build value for their customers. The services provided by TrustWorkz champion that mission by providing businesses comprehensive digital marketing services.

Outside of TrustWorkz, I can be found spending time with my husband, Josh, and my three beautiful children.

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