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When it comes to promoting your business online, there’s only so much content you can create yourself! This is where content submitted
LinkedIn has introduced a new feature designed to help businesses enhance their online presence: LinkedIn Premium Pages. But what exactly are LinkedIn
When it comes to promoting your business online, there’s only so much content you can create yourself! This is where content submitted
LinkedIn has introduced a new feature designed to help businesses enhance their online presence: LinkedIn Premium Pages. But what exactly are LinkedIn
As the blooms continue and spring begins to slowly roll into summer, it’s the perfect time for businesses to refresh and revitalize
Have you noticed an increase in spam comments on your social media feeds that seem unrelated to your posts or are inflammatory
Today, the way businesses interact with customers online can greatly impact their reputation and success. From handling customer praise to addressing complaints, maintaining proper online
Paid web ads have existed almost as long as the internet, and were the frequent target of web user disdain as they
As a business owner, you know how important it is to constantly attract new clientele to your facility. It takes patience and a well-devised strategy.
You’re not a digital marketer, you’re a business owner. You have too much on your plate to think about all that online stuff, and you’re
To hear Mark Zuckerberg tell it, the Facebook News Feed is dead. In a rare blog post in early March, the CEO and founder of
Millennials. Love ‘em or love to talk about ‘em, there’s no denying they have some serious purchasing power. You may think of Millennials as college
Why are reviews important for your business and your customers? In this day and age, everyone and everything is online. If you’re looking for a
When you have a limited marketing budget, it’s tempting to dump 100% of it into strategies that put instant green in your bank account. And
Atlas Roofing Corporation’s HP42 Product Launch The Challenge When Atlas Roofing Corporation launched a revolutionary new shingle, they were prepared to elevate the roofing experience
And the Oscar goes to . . . via GIPHY When it comes to social engagement, video is the ultimate thumb-stopper. Video content gets more
In 2012, the Internet research firm, comScore, presented data stating that mobile users would surpass desktop users by 2014. Well, they were correct! The world
You’ve captured the attention of your readers with an effective title and managed to keep them reading by providing useful information in an engaging and
If you don’t tell me what you want me to do, how am I supposed to know? Have you ever heard that line from a
If including an image in your blog post seems like too much work, consider that content paired with a relevant photo or graphic will, on
Unlike small businesses with one to three locations, franchises often face difficulty when it comes to producing effective Internet marketing. Typically, the franchisor spends money marketing
Formatting for your reader is one of the most important pieces of creating great content. The internet is consumed by so much noise which means
Exposing How Web Analytics and Data Can Empower Your Small Business and Ensure that Your Internet Marketing Is Working! If you haven’t met me in
No one wants to feel like they’re being manipulated. If you write a personable, compelling introduction, but your blog amounts to “buy my product,” you’ll
You may be asking yourself, “What’s the difference?” Please know that this is a totally common and honest response to the title statement today. As
Keeping up with all of the changes on the internet is no easy task, no matter who you are or what you do. Every morning,
Web Presence Management, (and we’re not just talking about your website) makes your practice/business come alive online, connecting you to current and potential patients in
When considering marketing through social networks: First look at what you want to talk about and then look at what your connected consumers want to
The statistics in the following video from Erik Qualman should be frightening to those who have yet to embrace social media as a communication tool
There has been much discussion lately among my peers about outdated search engine optimization (SEO) tactics. Also a hot topic among my peers is the subsequent push
When it comes to outsourcing content creation, many of the reports, statistics, and the resulting data that we hear about come from much larger companies.
Thank goodness we are not forced to paddle upstream against the current. As a small business (any size business actually) we are being swept along
